At first glance, Student Government elections can look like they're mainly about banners, yard signs, campaign shirts and slogans, social media posts, and inauguration celebrations.
But a strong election creates a stronger foundation for representation. Representation builds credibility. Credibility creates influence. And influence gives your Student Government the ability to take action for students.
No more uncontested races or unfilled positions. Learn how to systematically find the right students to run, using your officers, peers, and campus connections.
Make sure they understand what your SG can actually do and what it has accomplished, what the job requires, and what your students really want and need.
Students tune out emails, texts, and posts about the election. Learn how to get their attention, give them a reason to care, and keep promoting until they vote.
Make voting visible. Make the poll an experience that gives voters everything they need to quickly cast a ballot.
ASGA's decades of research reveals trends and norms across SG elections. See where yours stands and how to make it stronger.
Build the rules, timeline, voting process, polling operation, and procedures that keep your election organized, consistent, and credible.
Debates help students know candidates, hear what matters to them, and push candidates to get specific.
Make your oath of office ceremony a big deal. Show campus that your Student Government takes its authority and its job seriously.
Winning is just the start. Without a plan to train officers, set priorities, and work together, even a winning team can struggle.
A strong election gives your Student Government more than elected officers. It gives you the credibility to represent students, advocate for them, and get things done.